As anti-counterfeiting and brand protection becomes increasingly important to businesses that operate in a global market, Nexus Packaging is constantly working closely with customers to provide a range of technologies that can provide both visible and hidden solutions.
The majority of Nexus moulds have been engineered to allow the fitting of interchangeable inserts which enable us to incorporate customers’ custom logos and branding in each bottle.
Director, Julian Evans explains,
“As technology advances so do the number of possibilities for smart anti-counterfeiting solutions for packaging. Nexus offers a layered approach whereby our customers can utilise multiple solutions ranging from cost effective branded inserts, custom pigments containing chemical markers, secure QR codes, and Holographic cap liners. These measures not only provide enhanced security but also increase aesthetic appeal, protect the brand, and strengthen consumer trust.”
